About Sweda
About Sweda Company, LLC: Founded in 1976, Sweda Company, LLC. is a top-20 integrated supplier, manufacturer of promotional products that provides innovative marketing solutions for the advertising specialties industry. Headquartered in the City of Industry, CA, the privately-owned company, which is accredited by the Quality Certification Alliance (QCA) and is an ASI 5-Star supplier, offers complete services, competitive pricing, and quality customer care to their distributor customers. Sweda stocks hundreds of products in over 18 categories including bags, drinkware, electronics, computer accessories, writing instruments, stationery, watches, and eco-friendly products. For more info please visit www.swedausa.com. |
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Applying This Teaching
At Toue we model this 5-step formula to deliver the most effective solution to meet your project needs from idea to success. Idea feeds Project > Project creates Product > Product bears Solution > Solution brings Success > Success nourishes New Idea.
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Background
Toue (pronounced “toe”) translated means “head” in Mandarin Chinese. Combine that with the English “toe” and you have a solution from “head to toe.” But this is only the beginning.
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The Tao of Toue
The philosophy or “tao” (meaning way or path) of Toue is simple. By harmonizing eastern capabilities with western ingenuity, Toue delivers a total global sourcing experience. Toue's business philosophy mirrors the ancient Chinese Wu Xing philosophy where a system of five elements, movements, or phases in a circular cycle describes achieving balance or harmony.
Wood feeds Fire > Fire creates Earth (ash) > Earth bears Metal > Metal carries Water (as in a bucket) > Water nourishes Wood
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Blending East and West
Toue offers distributors a total sourcing experience and exceptional savings through leveraged buying power, supply chain management, and company expertise. We created Toue to support distributors that need to minimize risk and maximize profitability when sourcing globally. Toue customers can simply avoid the hassles and enjoy tremendous savings and benefits—perfect for projects requiring higher quantities and that can sustain longer lead times.
Based on the premise of blending the best production capabilities found in the East with the world-renowned marketing ideas of the West, Toue is the global sourcing, wholly-owned subsidiary of Sweda Company, LLC, an ASI top-20 supplier of advertising specialties for over 30 years.
Toue (pronounced “toe”) draws upon over 30 years experience and expertise. This official company website www.totaltoue.com presents over 200 existing catalog products with much more to come. Toue also offers complete custom-designed product solutions and will handle all phases of supply chain management including logistics and product safety.
Toue sells exclusively to qualified promotional products distributors.
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Your Team
With offices here and abroad, the team at Toue represents experts in all areas of project sourcing, international logistics, and design. Our goal is to guarantee a solution that brings success. This is our commitment to you.
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